July 2,
2012
My group presented for the Good News
Monday today and we tackled the following news articles:
1. The “Go Green Program” of Kraft Foods Philippines won the Gold Award of Enviornmental Excellence at the recent Global Corporate Social Responsibility awards held in Boracay. The program reduces, recovers, and recycles previous resources, particularly by upgrading its water recycling facilities by using reverse osmosis and ultraviolet (UV) light to treat the water Kraft uses. It removes impurities from the water and recycles it, lowering water consumption and at the same time, it enables the company to preserve resources. The water is, then, used in watering the plants and cleaning the production area.
1. The “Go Green Program” of Kraft Foods Philippines won the Gold Award of Enviornmental Excellence at the recent Global Corporate Social Responsibility awards held in Boracay. The program reduces, recovers, and recycles previous resources, particularly by upgrading its water recycling facilities by using reverse osmosis and ultraviolet (UV) light to treat the water Kraft uses. It removes impurities from the water and recycles it, lowering water consumption and at the same time, it enables the company to preserve resources. The water is, then, used in watering the plants and cleaning the production area.
2. Friends of Hope, Inc., led by Nanette Medved and Ricky Gomez, is a non-profit organization that aims to empower students through better education. The organization sells Hope in a Bottle, which is a 500ml purified drinking water. For every bottle sold, 100% of its profit goes to building classrooms for unfortunate children.
From this, I
came to a realization that every organization needs to look at the needs of
their different stakeholders and implement CSR activities for the benefit and fulfilment
of the company. In terms of Kraft, they
focused on helping the environment. In
my perspective, each one of us really needs to help the environment because as
our population increases, our consumption level increases, and thus, the faster
our resources depletes. In the
Philippines, clean water is quite scarce, and so, I truly admire the innovative
program that Kraft has established.
Meanwhile,
Hope in a Bottle is, indeed, a great way to improve education in our
country. I believe that giving hope for
the Filipino youth with no proper education will enhance the status of our
country. They are the ones who can make
a difference in the future, thus, they must be given importance and support by
buying the water bottles sold by the different retail partners of Friends of
Hope, Inc.
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